I walk in the mornings on a very popular track. It’s a beautiful pathway along the ocean edge. I would say hundreds if not thousands of people walk or jog here every day. Lots of men and lots of women. The ladies, mostly have great foot support with proper running/walking shoes. They mostly have appropriate shorts or leggings (now there’s another story). They have a hat to protect their faces from the Sun.

But their bras are forgotten. Why do women think a properly fitted bra doesn’t matter. I am constantly surprised when I ask our customers what size and cup fitting they are. Too many have no idea. Even for every day many women don’t get fitted for a bra. And it’s often the ladies with fuller busts that are the least concerned. A proper fitting bra enhances the rest of your body. When your breasts are supported your posture improves. With the proper fitting bra you stand up taller because your breasts are comfortable and if the bra is the correct fit you won’t even feel you have it on.

I’m a C cup and I don’t run, I walk. I didn’t think I needed a sports bra. I was wrong. I wear one now and am amazed how much more comfortable it is. Panache make an award winning sports bra that offers 83% Less Bounce. I don’t have enough breast tissue to bounce, imagine how much better an H cup girl will feel without all the bouncing when she walks or runs.

Give your breasts a chance, get a properly fitted Sports Bra for all the sports you do. From walking and running to horse riding. Support you breasts and stop the bounce. Available online or at our Hamilton store. Call in and try them, you’ll be absolutely amazed with the comfort and fit.